business owners and marketers

Avoid These 3 Common Ecommerce Challenges with Enterprise Ecommerce Platforms

Every entrepreneur faces certain e commerce challenges when selling online! Avoid common problems with enterprise ecommerce platforms!

 

The popularity of selling platforms has led to a huge increase in ecommerce business industry. There are millions of online stores today, big, small, medium0sized, built on different ecommerce platforms.

The number of stores earning revenue from their online store is around 2.6%. This probably comes from the fact that businesses that are successful find it challenging to make the transition to enterprise ecommerce.

Most business owners see enterprise ecommerce as a larger version of the online store. Although this is true, there are other factors that come into play. Running a business at an enterprise level requires a whole different selling strategy.

We will share some of the common enterprise ecommerce challenges every business owner face and how enterprise ecommerce platforms can help you out:

  • Cart Abandonment: One of the main problems enterprise ecommerce businesses face today is cart abandonment. Did you know that the average cart abandonment rate is nearly 70% due to reasons like complicated checkout process, high shipping costs, insufficient payment methods, and etc? The biggest source of revenue for larger businesses and brands is the millennial population. This age group has started using online stores and websites for search and they actually prefer to buy the item from a physical store. In order for you to avoid the cart abandonment process, you need an enterprise ecommerce platform that has a simple and quick checkout, as well as, a simple navigation. You will be able to retain visitor interest and convince them to complete the purchase.
  • Fierce Competition: One real challenge for businesses is the increasing rivalry in ecommerce. There are lots of websites providing similar items at competitive prices and create a problem for your business. You need to find a way to promote your items to the right target group and convince them that you are the right store for them. The best enterprise ecommerce platforms can offer you the tools you need to attract the right audience and promote your products like a pro.
  • Shipping and Delivery Issues: Shipping and delivery are logistical troubles for any business. Organizing infrastructure for timely delivery is not easy, especially if you don’t use the right ecommerce platform. You need a platform that can integrate with carriers and be able to offer different shipping strategies and methods. Customers need options.

Only with the right enterprise ecommerce platform, you can successfully avoid these challenges!